Connect Jerusalem | Olim

Navigating the Challenge of Israel’s Image, by Falene McKenna

Sun, 22 Jun 2025
07:00 PM
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Not every criticism of Israel is antisemitism — but some of it is, and knowing the difference matters. This workshop gives you the tools to navigate that line with clarity, and respond effectively.


What we’ll cover:

* Why Hasbara can feel complicated — and how we might redefine it for today

* How to recognize the difference between legitimate criticism, ignorance, and modern antisemitism

* When to respond, how to do it — and when not responding is the smarter move

* The ISRAEL-is model for impactful communication, with storytelling at its core


If you love this country and want to play an active role in how it’s understood — this workshop is for you.

When? 22.06 | 19:00
Where? On Zoom – we’ll send the link a day before the event to those who register

*The event is intended for young adults aged 18–35


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